“Our Driving Force”

Phoenix – our emblem and philosophy

 The phoenix is a mythical sacred firebird that can be found in the mythologies of the Egyptians, Arabian, Persians, Greeks, Romans, Chinese, Hindu, Phoenicians, Meso-americans, Native Americans, and more.

It became popular in early Christian art, literature and Christian symbolism, as a symbol of the Christ Spirit, and further, represented the resurrection, immortality, and the life-after-death of Jesus Christ.

That very same Spirit and Power exists within every man. 
“The things I have done, ye can do greater still,” remember?

The giant eagle in Ancient Greek Mythology was practically destroyed
in a devastating fire. Until it turned inwards and tapped into its
Inner Power. Suitably empowered, it rose from the ashes, victorious,
greater and more glorious than ever before.            

 Through Fullness of Faith, Complete Conviction
and Absolute Acceptance of the Universal Power within—
it is called God — you can do it too.
Go within! There is no situation, condition or circumstance
in this life that you cannot master.


ECTN, its success and its products are proof of that Truth.

No matter the challenges you face,
there is a Power in you –  in every one of us –
which is infinitely and always greater than any challenge in life.
We teach it, we live it and we prove it!

The Phoenix image is used here to depict that infinite,
insurmountable, indestructible Power…
that Driving Force each of us has within.

It stands forever ready to come to our assistance.
Its Nature is to assist, to heal and help.

We know!
We’ve used It… we are using It now…
we do nothing without It.
This company operates exclusively
under the guidance of that…  “Driving Force.” 

Whenever… w-h-e-n-e-v-e-r… we call, It answers.
We called… you are reading the answer.     



Screw Business As Usual”
This fantastic concept was originated by Sir Richard Branson

 We happily and wholeheartedly embrace
and support the concept of
Screw Business As Usual”

We do not want… we will not do ‘business as usual.’

Our purpose for being here is much bigger than just profit for the company and those who drive it.

It is to positively affect, impact and empower the hearts, minds and lives of as many people as we can, through presenting the very best holistic life skills training — Full Person Training — based on Truth.

We refuse to have a dissatisfied customer… ever!

We turn our customers into friends and friends into family, and together, we will create ideas and schemes, plans, projects and programmes of any and every possible nature, to help upgrade the thinking, the performance and through that, the lives of the masses in whichever way we can, wherever and whenever we can.

We live, we serve, we perform with Love.

Through that, let poverty and suffering be permanently eradicated from those whose lives we are privileged to touch. In its place, let there be the health, happiness and fulfillment man is meant to enjoy in this life.

In that state of readiness — even if it takes a lifetime to accomplish — let him meet his soul’s purpose, the real reason for him being here.

Our duty is to play as active a role as possible, in serving, helping and empowering him achieve his life goal.

That is our purpose for being in this business.

ECTN Support Team

Some recommended favourite reads:

Science of Mind by Dr Ernest Holmes – for all-round, personal, in-depth development you cannot do better than this;

A Course in Miracles by The Foundation for Inner Peace – especially for those who want to develop their minds;

Screw Business As Usual by Sir Richard Branson – which brings much-needed light to bear on the reason for running a business;

Rich Kid Smart Kid by Robert Kiyosaki – simply a must-read as part of wider knowledge for understanding life’s mechanics;

The Bible by various writers – when properly understood there is nothing simply nothing to touch it.

The writings of Khalil Gibran, Great Books of the Western World, Emmet Fox, Ernest Holmes, Madam Blavatski,